Effective October 27, 2026

Privacy policy

MKTDPT is marketing software for local businesses, run by Joshua Hicks, doing business as MKTDPT, in Bella Vista, Arkansas. This page explains what we collect, why, and the choices you have. The short version: we use your data to run MKTDPT for you, we don't sell it, and we don't use it to train AI.

What we collect

• Account details. Your name, email address and sign-in details. Passwords are handled by our sign-in provider and never stored in plain text. If you sign in with Google, Google shares only your name, email address and profile picture with us. We use them to sign you in and fill in your profile, and we never see your Google password or anything else in your Google account.
• What you put into MKTDPT. Companies, campaigns, projects, tasks, creatives, budgets, results, messages and files you add.
• Lead records. Leads you import, type in or send from your CRM. You choose whether names, emails, phone numbers and notes come with them. For companies in health data safe mode, those details are never stored.
• Local audit data. The website and Google listing you ask us to check. We look up public Google listing details when you run an audit and keep only the listing's ID, as Google's terms require.
• Technical data. Basic logs such as browser type, device and the pages you use, so we can keep MKTDPT working and secure.
• Accounts you choose to connect. If you connect Google Ads, Google Drive, Dropbox or GoHighLevel, we receive only what's described under “Google user data” and “Other tools you connect” below.
• Website visitors. We don't use analytics, advertising or tracking cookies on themktdpt.com. Our host keeps standard server logs, such as IP address and the pages requested, to keep the site running and secure.

How we use it

• To run MKTDPT: show your dashboards, build tracking links, score your marketing and run audits.
• To support you, keep accounts secure, and fix problems.
• To send account emails, like alerts you've turned on and important service notices.

We don't sell your data or your customers' data. We don't use it to show you ads, and we don't use it to train AI models.

AI features

You choose how much AI to use, including none. If you connect your own AI assistant (like Claude), it can read your MKTDPT data and suggest changes, but it can't see your customers' names, emails or phone numbers, and it can't delete anything without your confirmation. Your own AI account is covered by that provider's privacy terms. If you use our built-in AI, your requests are processed by our AI provider, which doesn't train on business customer data by default.

Google user data

MKTDPT asks Google for access only when you choose a feature that needs it, and only for what that feature needs. You can see and remove MKTDPT's access at any time at myaccount.google.com/permissions.

• Sign in with Google. Your name, email address and profile picture, used only to sign you in and fill in your profile.
• Google Ads (read only). When an admin clicks “Connect Google Ads,” MKTDPT reads the names and IDs of the ad accounts that login can see, and for the account you pick: campaign, ad group and ad names, the web addresses and tracking tags on your ads, and each ad's spend, impressions, clicks and conversions. We use it for one thing: to put each ad's results on the matching creative in MKTDPT, so you can see which ad worked. MKTDPT can't create, change, pause or delete ads, budgets or billing in Google Ads.
• Google Drive. With the Drive picker, MKTDPT can open only the files you pick, nothing else in your Drive. If you connect a Drive folder, you share that one folder with MKTDPT's reader account, and MKTDPT can read only that folder. We keep a small preview, a link back to the original and any notes, never the original file.

What we store. For Google Ads, an encrypted sign-in (so the nightly update can run), the ad account's name and ID, the totals for each creative, and the names of ads that haven't been matched to a creative yet. The sign-in is encrypted before it's saved and is never shown to anyone, including our team.

Who sees it. Only people on your team who can already see that company in MKTDPT. If you use MKTDPT AI, the totals on your creatives can be part of what it reads to answer you; our AI provider doesn't use that data to train models. We never sell Google user data, never use it for advertising, and never use it to train AI models.

Removing it. Click “Disconnect” in Settings and the stored sign-in is deleted right away. Numbers already added to your creatives stay until you delete them, or until you ask us to delete them, which we do within 30 days.

MKTDPT's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Other tools you connect

• GoHighLevel. New contacts with the ad tracking GoHighLevel saved, and deal stages, values, and won or lost. MKTDPT can add one tag to a contact showing which ad brought them, and nothing else. You can choose to leave out names, emails and phone numbers.
• Dropbox. Only the files you pick, kept as a preview and a link.

Each connection can be removed in Settings at any time.

Who we share it with

Only the service providers that help us run MKTDPT, and only what they need:

• Hosting (Vercel), plus database and sign-in (Supabase).
• Google, to look up listings and test page speed when you run a Local audit.
• Google, to sign you in if you choose “Sign in with Google,” and to read Google Ads or Drive when you connect them.
• GoHighLevel and Dropbox, only if you connect them.
• Our email provider (Resend), to deliver account emails and alerts you've turned on.
• Public data sources (the National Weather Service, NOAA, the US Census Bureau and FRED) receive only a ZIP code, county or area to look up, never anything about you or your customers.
• Our AI provider (Anthropic), only if you use the built-in AI.
• Our transcription provider (AssemblyAI), only if AI features are on for your team: the sound from a video clip (never the picture), so MKTDPT can trim on whole sentences and make captions. People's names, phone numbers and emails are removed before we see the words, and we ask AssemblyAI to delete its copy as soon as the words come back.

We may also share information if the law requires it, or as part of a sale or merger of the business, with the same protections in place.

Your customers' information

When you bring your customers' information into MKTDPT, you stay in charge of it and we handle it on your behalf. You're responsible for having the right to share it with us. Health businesses should use health data safe mode so patient information never enters MKTDPT.

How long we keep it

We keep your data while your account is open. If you close your account or ask us to delete your data, we delete it within 30 days, except where the law requires us to keep something.

Security

Data is encrypted in transit, access is limited by role, and each business's data is kept separate from every other business. No system is perfect, but we work to protect your data and will tell you if something goes wrong.

Your choices

You can see, correct, export or delete your data at any time. Email us at socialincastmedia@gmail.com and we'll respond within 30 days. Depending on where you live, you may have extra rights under your state's privacy law.

Kids

MKTDPT is a business tool and isn't meant for anyone under 18.

Changes

If we change this policy in a meaningful way, we'll let you know by email or in the app before the change takes effect.

Contact

Joshua Hicks, doing business as MKTDPT · Bella Vista, Arkansas · socialincastmedia@gmail.com